A new Korean pop-up in the Marais: design, craftsmanship, and art to discover

In May 2026, the Marais will be electrified with a brand new Korean pop-up, a total immersion in the country of the morning calm’s contemporary culture. Organized by SOIH, this event offers a unique experience, combining design, craftsmanship, art, and much more. Imagine K-Beauty skincare workshops, tastings of Korean culinary specialties, racing simulations, and explorations of fashion and gaming. This pop-up of over 500m² will transform the venue into a true journey, without needing suitcases. It’s an opportunity to discover original gifts and immerse yourself in the vibrant world of the ‘Korean Wave’. The event, free of charge, takes place over a week and offers an immersive and playful experience for all ages. It’s a rare opportunity to discover the latest trends and innovative creations from Korea.